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30 Jun, 2013

How to motivate your BORED staff – Sydney Morning Herald

What’s the difference between a company staffed by a motivated team and a company staffed by an unmotivated team?

Success and failure, according to the owner of one of Australia’s most iconic brands.

Mr Whippy owner Stan Gordon, chief executive of Franchised Food Company, which also owns Cold Rock Ice Creamery, Pretzel World and Nutshack, says having an enthusiastic staff is crucial to the viability of every business.

“Having a motivated team actually helps your business grow and if they’re driven, they’ll also grow and embrace the business’ vision,” he says.

Read the rest: How to motivate your staff.