11 Apr, 2015
Islamic fashion’s expanding market attracts Sharia financiers | GulfNews.com
London: For Anas Sillwood, a British convert to Islam who moved to Jordan in the 1990s, Sharia-compliant fashion was initially just a way to support himself while he studied Arabic and the religion.
Sillwood, who set up Shukr LLC in 2000, says he saw a gap in the market for elegant and modest clothing that would appeal to Muslims in the west. Fifteen years later, his company designs, makes and sells garments via the web and three stores.
“My goal wasn’t to become a full-time business person,” Sillwood, who plans to open five to 10 more outlets in the next five years, said in a phone interview from Amman on Tuesday. “But then it snowballed. By 2005 and 2006 our sales started to increase quite dramatically and it was obvious there was very big potential for the industry.”
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